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Apple's iWatch Could Usher In Wearables Era - Marketing Land

…smartwatch that people will actually wear. We’ll see tomorrow whether Apple meets that standard and can deliver against huge expectations. The iWatch or whatever Apple calls it is perhaps the greatest test of Apple in the post-Jobs era. It’s a totally new device and one that must…

Stephen Colbert Mocks Apple Maps - Marketing Land

…with the new Maps in iOS 6 even caused him to work in a little dig last night. It was brief, in the intro, but funny. “I have got an iPhone 5,” he says, taunting the audience by waving it around, “and Apple Maps says I’m in Norway,” he jokes, to laughs. Enjoy below:

Report: Apple Talking To Foursquare About "Data Sharing" - Marketing Land

…Wall Street Journal reported that Apple and Foursquare were talking about a “data sharing” deal. According to the article: The talks, which took place in recent weeks and involve Apple senior vice president Eddy Cue, are the latest sign of Apple’s plans to more tightly integrate…

Marketing Day: December 2, 2011 - Marketing Land

…percent of the US smartphone market according to the most recent data from comScore. Apple’s iPhone is now 28 percent of the market. However the iPhone 4S is selling extremely well and may boost Apple’s numbers in future releases. In August Android […] Holiday Deals Sites Confirm:…

Apple Pay Not Yet Paying Dividends To Apple, Says Research Report - Marketing Land

…growing evidence that, once experienced, Apple Pay generates repeat usage and loyalty. An August 2015 survey (n=205) by Wristly found that 80 percent of Apple Watch owners were using Apple Pay. The lack of consumer awareness and experience with Apple Pay and its mobile rivals (Google, Samsung,…

Live Blog: Apple's iPhone 6, iPhone 6 Plus & Apple Watch Event - Marketing Land

As expected, Apple announced two new iPhones today, as well as a new digital payments system and smartwatch. Below, our live blog of its event, where the iPhone 6, iPhone 6 Plus, Apple Pay and the Apple Watch were revealed. You might find the live stream from Apple itself still available here. In…

HomePod M.I.A. among Apple announcements - Marketing Land

On Tuesday, Apple held its annual hardware keynote to showcase the company’s new device offerings – especially the iPhone. Among the several announcements were indeed new iPhones, along with new Apple watches, an aggressively priced new iPad along with with subscription services Apple Arcade and…