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Why B2B needs artificial intelligence - Marketing Land

Artificial intelligence (AI) is more than a stylish trend. It goes beyond rules, providing the ability to understand content or language, find patterns that can be applied to the future, digest all kinds of information and make reasoned decisions. One by one, B2B vendors are rolling out their AI…

Inside the making of Taco Bell's artificially intelligent TacoBot

…platforms like Slack, WeChat and most recently, Facebook Messenger have put out the welcome mat for our eventual overlords — artificially intelligent computer programs that can hold a conversation and carry out tasks. Taco Bell’s TacoBot fits that bill. It can take down your customized…

The hype and reality of artificial intelligence [Podcast] - Marketing Land

…of artificial intelligence and its role in digital marketing today and tomorrow. The conversation covers questions including: What is artificial intelligence capable of today? How are marketers currently using AI, and how might it expand in the future? Are we at a tipping point for artificial

Teach yourself about machine learning and artificial intelligence - Marketing Land

…not need tickets to the big game From artificial intelligence to tangible action: Executing on AI insights at scale Building an AI mindset: Time to identify and develop skill sets now You’ll also find that our Machine Learning & Artificial Intelligence archives hold a wealth of valuable…

How researching B2B influencers can deliver actionable intelligence - Marketing Land

…influencers. It’s no surprise that artificial intelligence and blockchain are the number one drivers, considering that our algorithm initially surfaced influencers who talk specifically about and cover both of these topics. What surprised me was how little Threat Intelligence, Security Analytics and…

Tips For Selecting The Right Predictive Intelligence Solution - MarTech Today

…• Do you need the predictive intelligence solution’s model to learn from itself — almost like artificial intelligence? Do you need a static model, or should it be variable with a sliding window for analyzing the data? • Do you need the predictive intelligence solution to connect contact-level…