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Google Could Face 'Cookiegate' Fine In Next 30 Says (Report) - Marketing Land

…on the Safari case Monday, but the main threat for Google is that the FTC is investigating the Safari matter as the violation of an existing consent decree that resulted from alleged previous privacy violations, which gives the agency the resources to unleash a division of lawyers who enforce…

How to vaccinate your data from potential exposure - Marketing Land

…businesses disclose — with full transparency — how what and why they intend to collect and store consumer data, as well as requesting explicit consent to do so. Therefore, it is possible that without a robust understanding of what third-party data vendors are collecting and storing, marketers may…

Norway Investigating Facebook Facial Recognition Tagging - Marketing Land

…of concerns regarding Facebook’s facial recognition policies and methodology and whether Facebook has done enough to obtain users’ consent to the photo-tagging feature in particular. Bloomberg reports that Norway will be sending Facebook a questionnaire seeking information about facial…

Data Security And Privacy: Marketing’s Top Conundrum In 2016 - MarTech Today

“consent” processes with users in real time. An enterprise tag management solution should enable marketers to customize the consent experience; disclose information about data tracking and its intended use; give them the choice to opt out of data tracking; and enforce visitor consent. Note that such…

Callidus’ cloud platform gets wired up for the Internet of Things - MarTech Today

…Even if it’s not personal info, it could be competitively valuable. Bucholtz told me that the data will be delivered with the consent of the customer, but that consent option — and its various dimensions — is usually buried inside some service agreement or product manual. It remains…

EU Seeking Numerous Google Privacy Disclosures, Policy Changes - Marketing Land

…exercise their rights, in particular their right of access, objection or deletion. The company does not comply with its obligation to obtain user consent prior to the storage of cookies on their terminals. It fails to define retention periods applicable to the data which it processes. Finally, it…

EU Regulators "Plan To Take Action" Against Google Privacy Policy - Marketing Land

…Google CEO Larry Page. Among them, CNIL said Google had failed, during the investigation, to address key questions regarding data usage and user consent: Google’s answers have not demonstrated that your company endorses the key data protection principles of purpose limitation, data quality, data…