1 - 12 of 2852

Customer Experience

1 - 12 of 2852
Sort by: relevance | new-to-old |old-to-new
Page  2 3 4 5 6 7 8 9 10  11>>  of 238 | Next

Three steps to customer experience excellence - Marketing Land

…of customer experience. Despite being a cross-functional initiative, marketing leaders are on the hook and on the front lines to deliver results in support of the customer experience mandate. This guide from Gartner for Marketers shows you how to holistically approach customer experience, along…

Consumers don't want to think anymore - Marketing Land

…don’t offer it, they’re already doomed. Customers are expecting not just free delivery, but also lightning-fast shipping. Logistics is no longer a backroom problem; it’s a major facet of the customer experience, and it’s integral to keeping up with customers’ expectations of immediate gratification.…

Understand Your Customer For Free - Marketing Land

The customer journey. The customer experience. The right user at the right time on the right device. Marketing technology vendors everywhere are trying to deliver this message to digital marketers — why they’re better than the next option at helping brands understand their customers and engage…

Redefining The Customer Experience - Marketing Land

…focuses on the shift in digital marketing trends based on the increasing importance of delivering the ultimate customer experience. You’ll learn how to optimize the digital customer experience through understanding: why the traditional marketing funnel isn’t enough. why content is king, and native…

The Customer Experience Is Everyone’s Business - Marketing Land

customers regularly tap to engage with your brand indirectly, and that “customer experience” net you cast becomes even wider. So while I once may have thought that “customer experience” was meant to live within the hallowed walls of a marketing organization, I would argue now that the experience

Where are you on the path to customer experience maturity? - Marketing Land

Eighty-six percent of companies aspire to be customer experience leaders, but most don’t have the customer experience (CX) management capabilities they need to achieve that goal. This CX management (CXM) maturity model defines the 30 CXM practices that every firm needs to master. This report and…

Knowing your audience better is your competitive advantage: A case study - Marketing Land

…on getting your existing customers to buy more, more frequently. If your program is set up and executed properly, you can grow your business significantly without having to acquire new customers. Armed with existing customer data, you can build your ultimate customer persona that defines the person…

Why you should be using programmatic native ads - Marketing Land

…headline, a 128×128 logo and an image (I recommend 1200×627). You can experiment with different CTAs (calls to action), headline length, a longer body or a square image. DBM has a tool that lets you mock up custom native ads. Make sure the relevant click-through URL for each creative is…

4 questions to launch your data-driven email strategy - Marketing Land

…easy as flipping this switch and tapping that database. Every marketer who wants to drive deep into the complexities of data-driven marketing experiences must be able to answer four questions before starting to work out a plan. (I won’t get into the implications of the General Data Protection…