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My advice to Google and Facebook on brand safety - Marketing Land

…you work within the walled gardens of Google and Facebook or are part of the thousands of other digital media companies, it’s incumbent upon you to ensure the sanctity of your product and relationship with your customers. The need for transparency In my last article, A digital marketing CEO’s…

Google Drops Display Of Local Business Reviews in New Google+ - Marketing Land

…manager, wrote in a Google My Business help forum. “Reviews are still accessible on Google Search and Maps which have always been the primary way that users find business reviews.” This move seems to signal that Google is giving up on efforts to encourage small businesses to create and…

My Date With Big Data - Marketing Land

…each of these challenges can probably be met and overcome. But the business world – and certainly the market for analytics technology — is notorious for demanding instant gratification. So here’s my gambit: I’ll go on my gypsy way for the next year or so, visiting various sunny and intriguing…

Check out my BIG SMX East Preview. Then register & save! - Marketing Land

…success: Enterprise SEOs, Unite! Getting AMPed: What You Need To Know About Accelerated Mobile Pages & Google Optimizing Content For Voice Search & Virtual Assistants How I Lost My Client’s #1 Ranking And Their Profits Exploded Overnight! Adaptable Content: The “New Organic” SEO View…

30 Essential Business Apps For Your Smartphone - Marketing Land

…real deal. Doing a Google search tends to bring up a lot of old posts — many of which are outdated — or lists that focus on consumer or gaming apps. A few of the good lists are mixes of business and consumer or are more niche and target small business only. So my early Christmas/Chanukah…