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The podcast option: How audio content can help build a B2B business - Marketing Land

…iTunes, Google Play and other podcast feeds. Podcast planning Plan to be consistent. If your primary podcaster has many other work responsibilities, there will be an ebb and flow to the podcast. On some weeks they’ll have two or three recordings, whereas on others, they are busy with different…

Post-Android, Google's Andy Rubin Has Been Busy On Facebook - Marketing Land

…timeline, such as his first day at Google or his Apple business card, all have a March 5 upload date. On March 13 — the day Google announced Rubin was moving from Android to start a “new chapter” to produce more “moonshots” at Google, Rubin posted to Facebook a short,…

Google Domains: A New $12 Domain Registration Service Google Is Testing

…service makes perfect sense for Google, which has been an accredited registrar for many years. It fits right in with Google’s Get Your Business Online efforts and its recent Google My Business portal. Postscript: Aside from .com, .net, .org, .edu and .biz, a Google spokesperson is unable to…

Unboxing Google Engage - Marketing Land

…ad spend spectrum, we have Mom & Pop businesses. Mom and Pop either go to a local marketing aggregator one-stop shop in which website, ads & everything else is rolled into one offering, or they go directly to Google. Churn for small business is high, and the ad sales revenue is anything…

Google rolling out GMB simple website creator - Marketing Land

According to Mike Blumenthal, Google is now broadly rolling out its simple website creator for small businesses: websites. It first appeared in January and can be accessed through the Google My Business dashboard. It’s an even simpler tool than Google Sites and was reportedly designed for…