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LinkedIn launches autoplay mobile video ads - Marketing Land

…be added in the next several months. This is LinkedIn’s second go-round with video ads. In 2012, LinkedIn launched support for video ads, but the videos had to reside on YouTube and did not autoplay. That ended after a couple of years, before LinkedIn had a solid mobile presence, was bought by…

A Beginner's Guide on How To Use LinkedIn Ads

…you considered LinkedIn? Advertising on LinkedIn is a great choice for many businesses. Below, we’ll explore why you should consider it and provide a walk-through of how to create your first LinkedIn ad campaign. Why LinkedIn Gets Overlooked Have you run a campaign on LinkedIn? If not, you are…

LinkedIn Releases Company Page API For Posting And Analytics - Marketing Land

LinkedIn took another step toward targeting brands today, announcing the Company Page API and providing marketers more options to manage and measure their Company Page presence on LinkedIn. Some social partners have had access to post to LinkedIn Company pages for over a month now, including…

Hewlett-Packard Is First Company With 1 Million Followers On LinkedIn - Marketing Land

LinkedIn finally has its first company with a million followers: Hewlett-Packard. HP announced the milestone yesterday on its LinkedIn profile page, and LinkedIn followed up today with its own announcement, and more background on how and why HP uses the social network. The company has benefitted…

The Secret Formula For Irresistible LinkedIn Connection Requests - Marketing Land

…your LinkedIn network. 1. Connect With People You Know Connecting with people you already know is a good way to start. This step is insanely easy. Tons of people you already know are using LinkedIn. Navigate your way to LinkedIn’s Add Connections page. It’s here that LinkedIn will ask…

Marketing Day: Store landing pages, lead nurturing & LinkedIn video - Marketing Land

…looked at competitors’ images. LinkedIn officially rolls out native video uploading worldwide, but not for businesses (yet) Aug 22, 2017 by Tim Peterson Like other social networks, LinkedIn videos will autoplay without sound. Unlike other social networks, LinkedIn will break down videos’ audiences.…

Something Has Changed At LinkedIn - Marketing Land

…middle of writing a book or making a training video on LinkedIn, you have my sympathy: all those screenshots need to be redone. To keep your head above water with all of these changes, consider LinkedIn as an eco-system. In its easiest form, LinkedIn has four main “worlds:” Personal Brand Company or…

LinkedIn Rolls-Out Sponsored Updates Ad Program To All Companies - Marketing Land

LinkedIn announced today that Sponsored Updates are rolling out to companies with a LinkedIn account representative. By the end of the month administrators of all 3 million Company Pages will have access to LinkedIn Sponsored Updates. Billed as “content marketing in the world’s only…

Celebrating A Decade's Worth Of Professional Networking On Linkedin - Marketing Land

Linkedin waited two years after its start to launch any revenue-generating business lines. In 2005, with well over a million users, the company began rolling-out four premium services: Linked Jobs, Linkedin Business Accounts, and Pro and Personal Plus subscription plans. Since then, Linkedin has…