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Location Privacy

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Facebook Updates & Simplifies Privacy Policy - Marketing Land

…the social network. In September it pushed a “Privacy Checkup” to all its users. Facebook laid out the pertinent changes in a blog post today: Discover what’s going on around you: We’re updating our policies to explain how we get location information depending on the features you decide…

AP: Google collects location data when 'Location History' is turned off - Marketing Land

…of user Location History settings:Google wants to know where you go so badly that it records your movements even when you explicitly tell it not to. An Associated Press investigation found that many Google services on Android devices and iPhones store your location data even if you’ve used a privacy

Indoor Location Companies Announce Consumer Privacy Rules - Marketing Land

…was the most vocal politician to raise concerns about indoor location and privacy. This morning he and the Future of Privacy Forum announced a code of conduct that will govern indoor analytics and seek to protect consumer privacy. The initial signatories to the code of conduct are Euclid, iInside,…

Skyhook's New Location Platform Delivers Context, Personalization - Marketing Land

…number of brand locations or 2000+ venue categories using industry-standard IAB and Google AdWords.” This means messages, notifications or ads can be triggered when users enter a geofence anywhere. Personas: essentially enables defining of audience segments based on location history (a number…