1 - 12 of 7300

Mobile

1 - 12 of 7300
Sort by: relevance | new-to-old |old-to-new
Page  2 3 4 5 6 7 8 9 10  11>>  of 609 | Next
Related Categories: Mobile Marketing

Understanding The Complexity Of Mobile Ad Attribution - Marketing Land

…journey moves from desktop to mobile to offline channels, measuring the contribution of all these touch points is exceedingly complicated. Recently, one of these media has become increasingly challenging: mobile. While consumer usage of mobile devices is ballooning, mobile ad spend is still lagging…

The Shifting Landscape Of Mobile - Marketing Land

…more to mobile, consumer wallets have been slower to follow. Advertisers devote over 42% of all spend on mobile devices, but mobile conversions only make up about 30% of search conversions. What’s going on here? Advertisers are struggling to either convert a mobile search click to a mobile

Facebook Introduces New Mobile Pages Layout - Marketing Land

…converted to the new format. It goes live on iOS and the mobile Web immediately. The Android version is coming soon. According to Facebook, the mobile UI has been simplified and adapted with the mobile use case in mind (“mobile first” and so on). The following are the mobile-experience…

5 Predictions For Mobile SEO In 2016 - Marketing Land

…percent of queries coming from mobile devices is not enough to justify the investment in mobile SEO for some businesses. However, with more and more queries happening on mobile devices, and Google responding to that change by tailoring its search results to mobile devices, it’s difficult for people…

Beacon Of Hope: Pushing Mobile Technology - Marketing Land

Beacon technology has been in the news for its potential to revolutionize the retail industry and bridge the gap between mobile technology and brick-and-mortar sales. With iBeacons and push notifications being all the rage, I wanted to test this experience firsthand, especially after Safeway…

Google+ Adds Content Recommendations For Mobile Websites - Marketing Land

…to the user experience on their mobile websites. Google just announced the new feature today, which blends both Google+ activity (such as +1s and shares) and search authorship to determine the best related content to show to users as they browse mobile website content. Readers will see…

Twitter Launches Small Business Planner Mobile App - Marketing Land

Twitter has released a Small Business Planner mobile app to help businesses with their Twitter marketing activities. Timed with the beginning of the holiday shopping season and aimed at small and medium business people, the app offers tactical guidance and advice pulled from the Twitter for Business…

Facebook Buys Israeli Mobile Analytics Company Onavo - Marketing Land

…consumer-facing apps have been around since 2011. They compress data to make plans go further; they also provide visibility on data usage to mobile subscribers: By compressing your data, Onavo Extend can increase the power of data plan by up to 500% — giving you the ability to do up…

Social And Mobile Bring Truly Personal Computing - Marketing Land

…Let’s try to imagine what this might look like. A department store might want to drive awareness of a special sale it’s having. Because mobile phone networks know what sex their customers are, and what their home adresses are (for billing purposes), they can immediately create a…