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Microsoft Adopts Softer, More Colorful New Logo - Marketing Land

…remember any other version of the software company’s logo. But now, Microsoft is modernizing, with a colorful, softer-looking logo, which features a symbol for the first time in the company’s history. The Old Logo The New Logo That symbol, a square made up of four smaller squares of…

Yahoo! Debuts! New! Logo! - Marketing Land

After 18 years without change, and an interminable 30-day countdown of rejected logos, Yahoo has finally unveiled its new logo: Yahoo CMO Kathy Savitt offered this explanation of the change: We wanted a logo that stayed true to our roots (whimsical, purple, with an exclamation point) yet embraced…

Google Testing New AdSense Ads With Logos - Marketing Land

Another new Google AdSense unit has been spotted. The 90×90 units feature a thumbnail logo in addition to ad text. Here is a screenshot @netmeg sent to Barry Schwartz yesterday: These ads also feature the large blue round arrow “button” to encourage the click.

Instagram unveils new look for its logo, mobile apps

Instagram has redesigned its iconic logo. It’s a lot more colorful and pared-down. It also has redesigned its mobile apps. They’re a lot less colorful and pared-down. Will this change whether you or 400 million other people continue to use Instagram? Probably not. Will this change how…

Google's New "Rounded Number" Policy For Special Logos - Marketing Land

…that it ran a logo honoring the 86th birthday of farm worker activist Cesar Chavez rather than Easter, Google has announced a new “rounded number” policy for when it will make logos for special events. Google is well known for the special “Doodles” or custom logos it creates…

Logo Mania: Pick Your Favorite Yahoo, YouTube Logos - Marketing Land

…variety of new logos, one for every day until its September 4 new logo unveiling. The new logo and identity are meant to reflect a “new spirit of innovation” at the company and an updated image. Polling platform/app Polar has been testing all of the logos against the current logo. Of all…

Twitter Tweaks Logo And Ditches Text From Brand Identity - Marketing Land

…off. Today Twitter announced the release of a modified logo of the Twitter bird taking off. The bird also looks to have gone to the stylist as well as the little tuft from the head has also been removed: With the addition of the new logo comes the subtraction of previous imagery. A full trademark…