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Pinterest Aims To Appease With More Attribution - Marketing Land

…Vimeo as sites getting direct attribution from Pinterest user activity. It’s an effort, in part, to quell copyright concerns from third-party sites that have dogged Pinterest since it began rocketing in popularity within the past year. Pinterest also announced that content from Kickstarter,…

New Data Insights On Pinterest's Potential - Marketing Land

…business is 4.8. That gives Pinterest an average monthly reach of 2.5x higher than Facebook. Reach can be much higher on Pinterest compared to other social media for a few reasons: First, the viral nature of Pinterest is unprecedented in the social space. Pinterest is a content discovery and sharing…

Pinterest Opens API Platform To All Developers - MarTech Today

…good results, Pinterest says. Polyvore’s traffic from Pinterest increased by 35 percent, and the number of Pins saved from the site has jumped tenfold. The number of Pins from IFTTT has grown 33 percent week over week. You can read more information about the API sandbox on Pinterest’s

Pinterest reports 50% gain YoY in SMB advertisers - Marketing Land

…new SMB programs and will report to Jon Kaplan, Pinterest’s global head of partnerships. “I’m excited to help small businesses grow on Pinterest,” says Hogle. “For companies looking for new customers, Pinterest is the perfect place to advertise, as people come…

Pinterest "Turning Pinners Into Shoppers" With Price-Drop Alerts - Marketing Land

…product pins. Pinterest says there are already millions of product pins on the site since being introduced earlier this year. Beyond delivering information many will appreciate, the idea is to “turn pinners into shoppers.” Large numbers of people on Pinterest are already in…

With Latest $200M Round Pinterest On Path Toward IPO - Marketing Land

…luck Pinterest has created a “culture” of behavior and activity that is arguably closest to search of all the social networks. Underscoring that, Pinterest recently introduced “guided search” to enable people to find things on the site more easily. Typically Pinterest users…

Pinterest Search Now Knows If You're Male Or Female - Marketing Land

…men’s and women’s workout regimens. Pinterest says this feature, now available to all of its users, has led to increased engagement on the platform. That’s a piece of information that Pinterest hadn’t shared previously. We asked Pinterest for comment about the change and a spokesperson…

How Users Can Get Access To Pinterest Analytics For A Website - Marketing Land

…appears next to your website, you’ll be ready for access to tons of Pinteresting data. Simply go to the top right menu and scroll down to gain access. Now, you’re ready to roll. For more information. see our look into the new Pinterest Web Analytics. All images courtesy of Pinterest.

Marketing Day: January 16, 2012 - Marketing Land

…are coming to Flickr, the popular Yahoo! owned photo-sharing site. Flickr has been somewhat forgotten in the social ecosystem lately as Google+, Pinterest and Instagram have drawn the most attention. The current Flickr user tends to be skilled or professional photographers who take pride in photos…