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New TCPA Guidelines: What Do They Mean For Mobile Marketing?

…marketers in particular. We will cover: The changes to the existing TCPA guidelines How these changes are affecting us How these changes are affecting our customers What Changes Were Made To The TCPA Guidelines? The TCPA was updated to include text messaging under the umbrella of “automated…

Mobile Messaging: Essential Advice For A Successful Mobile Marketing Platform

…when opting into your mobile program. In fact, the FCC just recently implemented new amendments to the Telephone Consumer Protection Act (TCPA) that went into effect October 16, 2013, requiring mobile marketers to obtain, and maintain record of, prior written express consent from individuals…

Marketing Day: November 15, 2013

…report showed Uggs won the No. 1 spot for […] New TCPA Guidelines: What Do They Mean For Mobile Marketing? By now, you have likely noticed that everyone is talking (and texting) about the amendments to the Telephone Consumer Protection Act (TCPA) — the same legislation that spawned the “Do Not Call”…