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How To Tell Engaging Stories On Twitter

…out in 153 hourly posts. He didn’t simply take a story and break it up into tweet-sized chunks, but specifically wrote it on Twitter. Moody said that he saw Twitter’s character limits as “some strange, poetical limitation that would be fun to work with.” The experiment wasn’t without its detractors,…

Report: Bye-bye, Twitter "Buy" - Marketing Land

…product ads put the company out there — in fact, dynamic ad performance has been quite solid. In a statement provided by Twitter to BuzzFeed, the current plan for Twitter is to move fully into and continue to invest in dynamic ads. However, there is speculation that social commerce will be…

Twitter Goes Down - Marketing Land

It’s not you. It’s Twitter. Twitter.com has gone down, though the mobile version of the site, as well as access to Twitter through Twitter clients seems fine. The Twitter status page confirms the problem, as posted at 5:03pm ET: Tweets flowing through Twitter for Mac for me continue just…

Twitter Enhances Embedded Timelines - Marketing Land

…newer recently launched Twitter features, such as Twitter polls. See a preview of the new design below: The new design will also extend to embedded profiles, lists and collections. All timelines will be automatically upgraded to support the new design, but Twitter will maintain any settings…

Twitter Prompting Users To Advertise On Twitter - Marketing Land

Twitter is now prompting ordinary Twitter users to advertise on Twitter. About ten minutes ago, I went to Twitter.com and I was greeted at the top of my timeline with a message from Twitter to try out their advertising options. The message read, “Advertise on Twitter,” followed by…

Twitter Redesigns Twitter For Business Site - Marketing Land

Twitter relaunched its Twitter for Business website this week, updating the look and reorganizing the content of its hub for marketing instruction and resources. “Whether your business is just starting to use Twitter or you’re a seasoned pro, you can find educational resources, research,…

Twitter Enables Embedding Twitter Video On Websites - Marketing Land

…its network and Twitter just launched mobile video uploading last month — but the move shows Twitter’s emphasis on off-platform reach. Now Twitter video is now a bit more like YouTube, which for years has made simple video embedding a core feature of its product. The Twitter video embed,…

Twitter Locally - Marketing Land

…audience. Twitter Local Ads Twitter’s promoted tweets and promoted accounts can be an inexpensive way to remain prominent in the tweet stream of locals. At this time, you can select larger cities and areas, but not smaller towns. I’d check back with Twitter’s advertising platform often. Twitter

Twitter Files For IPO - Marketing Land

How do you tell the world world that you’re planning to go public? If you’re Twitter, you tweet it — and that’s Twitter did today. The tweet was sparse on the details, saying that Twitter “confidentially” submitted an S-1 filing to the US Securities & Exchange…

Nielsen, Twitter Announce New TV Rating Metric

…the new Twitter TV Rating will serve as an industry-standard metric for “second screen” activity — i.e., the reach of conversation on Twitter about TV programs. I called it a “coup” for Twitter earlier because it’s formal recognition that Twitter beats Facebook,…

The Twitter Ecosystem - Marketing Land

…page in Twitter is simply a filter of the main feed that shows tweets where you’ve been mentioned, followed, favorited, or retweeted. The process of connecting with others in Twitter is ubiquitous, and the system frequently suggests even more people to follow. Connections in Twitter are…

Good Morning, Twitter - Marketing Land

…the photo to Instagram and Twitter, often with a message bidding her followers a good morning. She’s even got a different hash tag for different views, such as “#lizharbor3.” While Liz’s approach to saying “good morning” goes beyond a simple “good morning, Twitter,” it might still fall into a…