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Vevo In Talks To Move Away From YouTube & Head Over To Facebook - Marketing Land

…4” publishers (includes EMI licencing). Currently VEVO leverages YouTube to display their content, with both entities sharing the advertising revenue. There is still one year remaining on the Vevo’s contract with YouTube. According to CNET Facebook is interested in pursuing a similar…

YouTube Brings Cards To TrueView Ads To Boost Interaction - Marketing Land

YouTube is hoping to increase viewer interaction on its skippable video ads with the introduction of cards to TrueView in-stream ads. The cards an extension of what YouTube introduced for videos last month, will give brands the option of including additional calls to action and display as an overlay…

YouTube drops paywall from some Originals, explores advertising - Marketing Land

…platform with 2 billion users.Until now, only consumers paying for the subscription-based YouTube Premium service, available in 29 countries, could see most of YouTube’s original programming. In 2018, YouTube launched more than 50 scripted and unscripted shows.Why you should careThe details…

Deja Vu: Google Blocks The Windows Phone YouTube App (Again) - Marketing Land

…released a new YouTube app for Windows Phones, Google has disabled it. As The Verge is reporting, Google says the new app violates its terms of service: Microsoft has not made the browser upgrades necessary to enable a fully-featured YouTube experience, and has instead re-released a YouTube app that…

New: You Can Now Import Google+ Videos To YouTube - Marketing Land

…the connection between Google+ and YouTube with a new tool that lets users import videos from the former to the latter. Users that have merged their YouTube channel with Google+ will find a new import option in the upper right corner on the YouTube upload page. Clicking the “import”…

YouTube Comments Soon To Get The Google+ Treatment - Marketing Land

…to YouTube comments include the ability to begin a conversation publicly or privately with specific Google+ connections or circles. YouTube video creators will also be able to moderate comments, with tools to block certain words within a comment or auto-approve comments from specific fans. YouTube